Keiron Printing Technologies Promotes Olga Zotova to Global Director Marketing & Commercial Intelligence
July 2026
Eindhoven, The Netherlands – July 31, 2026 – Keiron Printing Technologies, the pioneer of Laser-Induced Forward Transfer (LiFT) precision solder paste printing, today announced the promotion of Olga Zotova from Marketing Manager to Global Director Marketing & Commercial Intelligence, effective August 1, 2026.
In her new role, Zotova will own Keiron's global marketing strategy, brand positioning, commercial intelligence and market analytics, CRM, marketing operations and global commercial workflow, demand generation and pipeline conversion across EMEA, North America, and APAC.
The appointment comes as Keiron scales its commercial organization following its recently closed €20.7 million Series A: where the VPs Sales per continent are graded on order intake in their region, Zotova's function is graded on the quality, predictability, and scalability of the commercial system that produces it — the brand, CRM, marketing automation, and commercial intelligence infrastructure needed to support Keiron's expansion across every region the company operates in. Olga Zotova joined Keiron in 2023 as Marketing Manager, bringing over 20 years of experience in the SMT industry, including a decade leading marketing and business intelligence.
“Olga has built the marketing infrastructure that lets us scale with confidence, not guesswork. This expanded role reflects how much the marketing and commercial intelligence function has grown in scope, and how central it now is to our international expansion,” said Paul Rooimans, CEO of Keiron Printing Technologies.
“I'm proud to take on this role at a moment when Keiron is scaling internationally. My focus is building the infrastructure – marketing data, systems, and processes – that lets the company grow predictably across every region we operate in,” said Olga Zotova, Global Director Marketing & Commercial Intelligence at Keiron Printing Technologies.
About Keiron Printing Technologies
Keiron Printing Technologies is a deep-tech company based in Eindhoven, The Netherlands, on a mission to become the global standard for electronics assembly. Its digital LiFT precision solder paste printing systems are redefining a €600+ billion industry that has run on the same stencil-printing playbook for decades. Engineered for flexibility, accuracy, throughput, and reliability, Keiron powers the next generation of high-complexity electronics for the industry's most demanding sectors.
Media Contact
Paul Rooimans
CEO and founder
Keiron Printing Technologies
p.rooimans@keirontechnologies.com
+31402097074